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11 June 2024

Hindi TV Premiere of Salaar: Part 1 – Ceasefire on Star Gold Attracts 30 Million Viewers

Salaar is now among the top three television premieres of 2024

11th June, 2024: On 25 May 2024, the Hindi version of Salaar: Part 1 – Ceasefire made its world television premiere on Star Gold. Starring Prabhas and Prithviraj Sukumaran, the movie had taken the nation by storm.

Today, Salaar stands as the highest-rated dubbed movie to premiere on TV since 2023, showcasing the film's immense power to attract the Hindi-speaking audience. With a viewership of over 30 million, the TV premiere is a testament to the film's captivating story and stellar performances and reaffirms Star Gold as a go-to destination for premieres.

Salaar is also among the top three television premieres of 2024.

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ANDY IS BACK FOR DARE 2 DATE SEASON 3

EVP & Business Head of Channel V, Ajit Thakur says, “Channel V creates high-value, cross-platform content geared towards India's youth. We have been breaking clichés and launching shows which do not fall under the regular humdrum content. Dare 2 Date with its unique theme and incorrigible host, Andy is one such show. The show is back for a third season by popular demand and will ensure that viewers are left thoroughly entertained this time around too.”

Star seals 8-year global broadcast agreement with ICC

Uday Shankar, CEO, Star India, said: “We are delighted and honoured to extend our partnership with ICC. This is a tribute to Star’s commitment and ICC’s trust in our ability to take the great game of cricket to the next level. Star will constantly attempt to reinvent the viewer experience to make cricket bigger and bigger."

STAR GOLD welcomes Singham Returns on Television with a Blockbuster Marketing Campaign

Announcing the World TV premiere of Singham Returns, Hemal Jhaveri, Executive Vice President of Star Gold said,“The premiere of Singham in 2011 was one of the highest rated TV premieres of that year. With Singham Returns, we hope to re-create the same magic and entertain our viewers once again. We have always received a phenomenal response from viewers as well as advertisers for our television premieres. Be it Singham, Bol Bachchan or Son of Sardaar, Ajay Devgn’s movies have always received great viewership on television and Star Gold is the official destination for the superstar’s blockbusters. Singham Returns has received an overwhelming response at the box office; and we hope to replicate its success with the film’s World TV Premiere on our channel.”

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