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11 June 2024

Hindi TV Premiere of Salaar: Part 1 – Ceasefire on Star Gold Attracts 30 Million Viewers

Salaar is now among the top three television premieres of 2024

11th June, 2024: On 25 May 2024, the Hindi version of Salaar: Part 1 – Ceasefire made its world television premiere on Star Gold. Starring Prabhas and Prithviraj Sukumaran, the movie had taken the nation by storm.

Today, Salaar stands as the highest-rated dubbed movie to premiere on TV since 2023, showcasing the film's immense power to attract the Hindi-speaking audience. With a viewership of over 30 million, the TV premiere is a testament to the film's captivating story and stellar performances and reaffirms Star Gold as a go-to destination for premieres.

Salaar is also among the top three television premieres of 2024.

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Life OK to launch action series ‘Pukaar- Call for Hero’

Ajit Thakur, EVP and General Manager, Life OK said, “The USP of Pukaar, other than its main gripping story line which revolves around the life of a commando, also has a linear track which is equally important. It is about a father-son estranged relationship, where the son longs to get back his father’s lost love. Unlike the other GECs, who target women, Life OK programming is always male centric. However, saying this, Pukaar’s TG is family, with men being the primary target.”

Satyamev Jayate 3 Finale Full Episode: Aamir Khan guides Indian men to real ‘manhood’

The special episode of Satyamev Jayate 3 that also featured Bollywood celebrities such as Amitabh Bachchan, Deepika Padukone, Kangana Ranaut and Parineeti Chopra, began with Aamir Khan asking the audience as to what constitutes an ‘Asli Mard’ – a Real Man (#ARealMan),

Star India aims to imbibe multi-sport culture

Uday Shankar - CEO, Star India talks to Sanjeev Sharma of Tribune India

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