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Dive into all the information you need, to report on the latest news and opinions at Star. For press enquiries contact us on corporateaffairs@startv.com
Uday Shankar, CEO, Star India, said, “The Telugu market is an important market; however, the pace of innovation has been slow. We are keen to change this by acquiring a local presence and fundamentally changing the content quality paradigm. We were very impressed by the solid creative core and quality and depth of the management team at Maa. In a short span of time they have built a leading business which is poised to take the next leap. The acquisition fills a vital gap in our portfolio allowin
"The India-Pakistan game launch campaign has seen intense interest and conversations online attracting over 2.3 million views in 48 hours, reflecting an unprecedented anticipation and hype over the big game. This game will also see the debut of the legendary Amitabh Bachchan as a commentator," says a Star India spokesperson.