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24 May 2024

Watch the World TV Premiere of Salaar: Part 1 – Ceasefire on Star Gold

Salaar: Part 1 – Ceasefire will premiere on Star Gold in Hindi on Saturday, 25 May 2024 at 7.30 PM.

Mumbai, 24th May, 2024: Star Gold brings the world TV premiere of Salaar: Part 1 – Ceasefire, starring pan-India superstars Prabhas and Prithviraj this weekend. The epic saga of power, bloodshed, and betrayal unfolds against the backdrop of a violently contested kingdom, hinging on the bond between two friends-turned-foes.

Directed by the acclaimed Prashanth Neel and produced by Vijay Kiragandur and Chaluve Gowda, Salaar: Part 1 is a 2023 Indian Telugu-language action film. The ensemble cast features Prabhas, Prithviraj Sukumaran, Shruti Haasan, and Jagapathi Babu. Set in the fictional dystopian city-state of Khansaar, the film follows the friendship between Deva (Prabhas) and Varadha (Prithviraj). Varadha enlists Deva's help to reclaim his throne from his treacherous father's ministers and relatives.

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Press Release

Star World Launches A Robust Marketing Campaign To Promote The New Weekend Innovation – Amazon.In Presents Star World Weekend Binge

Says a STAR Spokesperson “Star World Weekend Binge will mark a new beginning and set a new trend for consuming content in India and to support this innovative initiative, we have ensured that no stones are left unturned with the marketing of this property. Our objective was to create a differentiated marketing campaign and developing a mascot like Binge Baba is a step in that direction. The character has already gained popularity amongst our core target audiences on digital and we are very excited with the positive response and sentiments that are being built for this weekend innovation of ours.”

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Farhan Akhtar, Vishal Dadlani compose song for 'Save the Future of Mankind' movement

They joined hands with Star Movies to compose a song for the 'Save The Future of Mankind' movement which aims to empower the youth to stand against gender inequality and remind the youth the power of being a superhero in day to day life through this movement.

Press Release

IPL 2015: Star India now eyes 500 million mark

Star India, which owns the mobile and internet rights for the popular cricket club property Indian Premier League (IPL), says that it expects to generate nearly 500 million views, from 100 million fans, before the close of the tournament. This is a significant jump from 60 million views, from 28 million fans, in the previous year.

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