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11 June 2024

Hindi TV Premiere of Salaar: Part 1 – Ceasefire on Star Gold Attracts 30 Million Viewers

Salaar is now among the top three television premieres of 2024

11th June, 2024: On 25 May 2024, the Hindi version of Salaar: Part 1 – Ceasefire made its world television premiere on Star Gold. Starring Prabhas and Prithviraj Sukumaran, the movie had taken the nation by storm.

Today, Salaar stands as the highest-rated dubbed movie to premiere on TV since 2023, showcasing the film's immense power to attract the Hindi-speaking audience. With a viewership of over 30 million, the TV premiere is a testament to the film's captivating story and stellar performances and reaffirms Star Gold as a go-to destination for premieres.

Salaar is also among the top three television premieres of 2024.

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Star India Adjudged A Top Social Marketer for Satyamev Jayate

~Conferred the Pitch Brands 50 Award for excellence in marketing in the Social Marketers Category~

There are no genuine leaders in news genre: Uday Shankar

Uday Shankar, CEO, STAR India, has challenged the received wisdom on ‘business model’. In an exclusive and extensive interview with B V Rao of Governance Now, the man behind the show speaks on his new business vision and the future of the news and entertainment media.

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