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11 June 2024

Hindi TV Premiere of Salaar: Part 1 – Ceasefire on Star Gold Attracts 30 Million Viewers

Salaar is now among the top three television premieres of 2024

11th June, 2024: On 25 May 2024, the Hindi version of Salaar: Part 1 – Ceasefire made its world television premiere on Star Gold. Starring Prabhas and Prithviraj Sukumaran, the movie had taken the nation by storm.

Today, Salaar stands as the highest-rated dubbed movie to premiere on TV since 2023, showcasing the film's immense power to attract the Hindi-speaking audience. With a viewership of over 30 million, the TV premiere is a testament to the film's captivating story and stellar performances and reaffirms Star Gold as a go-to destination for premieres.

Salaar is also among the top three television premieres of 2024.

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Star Movies to premiere ‘The Secret Life of Walter Mitty’ on 30 Nov

Star India English Cluster GM Kevin Vaz said, “The journeys and adventures we take in our lives professionally and personally are waiting for that first step which might look like a risk. At Star Movies no step, no move is too risky if it means that our viewers will be benefited by it. This weekend, let’s all take a cue from Walter Mitty to live life to the fullest and enjoy the wonderful journey called life.”

Star Vijay to strengthen primetime band

Star Vijay GM K Sriram said, “There has been a cult following of the show and we are very confident that the repeat will also give us minimum 4 TVRs.”

Life OK to replace ‘Mahadev’ with mytho-thriller ‘Mahakumbh’

With the tagline ‘Ek Rahasya, Ek Kahani’, ‘Mahakumbh’ will be a seasonal property and the first season will have 120 episodes. The idea is to have it set in different places where the holy ‘kumbh’ happens. Thus, the first season will be set in Allahabad.

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