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11 June 2024

Hindi TV Premiere of Salaar: Part 1 – Ceasefire on Star Gold Attracts 30 Million Viewers

Salaar is now among the top three television premieres of 2024

11th June, 2024: On 25 May 2024, the Hindi version of Salaar: Part 1 – Ceasefire made its world television premiere on Star Gold. Starring Prabhas and Prithviraj Sukumaran, the movie had taken the nation by storm.

Today, Salaar stands as the highest-rated dubbed movie to premiere on TV since 2023, showcasing the film's immense power to attract the Hindi-speaking audience. With a viewership of over 30 million, the TV premiere is a testament to the film's captivating story and stellar performances and reaffirms Star Gold as a go-to destination for premieres.

Salaar is also among the top three television premieres of 2024.

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STAR India to make the ICC Cricket World Cup 2015 bigger and better than ever before

Announcing the initiatives, Sanjay Gupta, Chief Operating Officer, STAR India said, “The World Cup is the biggest event for Indian consumers. The last edition was watched by 90% of TV viewers in the country, making it the largest aggregation of consumers possible. With India as the defending champions, the whole country is set to follow the team’s defence of its title in Australia and New Zealand and we, at STAR, plan to make this World Cup, a ‘Cup for All’. We will introduce many firsts and innovations in sports broadcasting to take the great game of cricket to the next level and provide an unprecedented viewing experience to the millions of cricket fans in India.”

World Cup, IPL promise more money, viewers this year

Sanjay Gupta, chief operating officer, Star India said, “Star will be broadcasting this World Cup in six languages, making it far more inclusive than any other sporting tournament on TV.”

Secret Keepers of #StarMoviesSecretScreening witnessed an Oscar phenomenon

Latest Edition of the Star Movies Secret Screening showcased one of the highest nominated movies at the Oscars this year – Birdman

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