Telling the world

STAR Sports, the official broadcaster of the World Cup in the country, put out an edgy advertisement about a Pakistani fan who had, through his entire life, been frustrated by his team’s inability to beat India at the biggest tournament in international cricket.

Star Sports has rolled out its latest ‘Mauka’ (chance) film. This time the film looks to create buzz ahead of India’s game against the West Indies.

Commenting on the show, Life OK spokesperson said, “Set in a time where the youth today does not mind taking short cuts to achieve their dreams and equates happiness to fame, the story portrays Lakshmi’s chase for her dreams that comes at a cost and teaches her biggest lessons that only make her stronger & resilient”.