.

24 September 2024

1.5cr viewers celebrated with Star Pravah Ganeshutsav event!

The event was a resounding success, drawing in a whopping 1.5 crore viewers during its original airing, and earning an impressive 5.0 TVR rating 

24th September, 2024: This year, Star Pravah ushered in Ganpati with unmatched enthusiasm and grandeur, hosting the Star Pravah Parivaar Ganeshutsav with the theme Khajina Bappachi Goshitcha, meaning "the treasure of Ganpati Bappa's stories."

The event was a resounding success, drawing in a whopping 1.5 crore viewers during its original airing, and earning an impressive 5.0 TVR rating. This marks the largest Ganpati celebration aired over the past two years, setting a new benchmark for televised events in the state. 

The event brought together families from all over Maharashtra in a tribute to the beloved deity, offering them an immersive cultural and devotional experience. Nirmati Sawant, renowned for her storytelling prowess, was appointed as the scout guiding children through seven enchanting stories of Lord Ganesh, many of which have never been told before. The show highlighted the richness of these narratives, creating a deep connection between tradition and the audience. Adding to the celebratory mood were stunning performances by the entire Star Pravah family, featuring spectacular acts by popular artists from the channel’s flagship shows.  

From heartfelt devotion to unforgettable performances, Star Pravah Parivaar Ganeshutsav 2024 was a celebration like no other, illuminating the stage with joy, faith, and the timeless stories of Lord Ganesh.

Show me everything from anytime

Star Utsav to air shows through the week

"The refreshed look of Star Utsav channel is aimed at taping and engaging the rural corners, while keeping at pace with the urban audience. Star Utsav is also known as the 'King of Middle India' because of its reach in every nook and corner of the country, and its affordability. Catering to primarily the women audience, the channel's new arrangement is in sync with a schedule designed to mirror the daily routines of its viewers," the channel said in a press note.

Screen Awards today, small films give heavyweights a run for money

Screen Awards have celebrated the triumph of small, content-driven films alongside the biggies.

Hindi movie channels revisit acquisition strategy in 2014

Star Gold and Movies OK EVP and GM Hemal Jhaveri had told TelevisionPost.com in an earlier interaction that the network had virtually stopped acquiring Hindi movies due to unrealistic price escalation by producers. “We have not acquired a movie for a very long time. We are going very slow on acquisition. For us, we have ‘Kick’, ‘Singham 2', ‘Bang Bang’ and ‘Bombay Velvet’. So we have enough on our plate for now and even for the next year,” Jhaveri had noted.

Imagine more
Id: 12467