.

24 September 2024

1.5cr viewers celebrated with Star Pravah Ganeshutsav event!

The event was a resounding success, drawing in a whopping 1.5 crore viewers during its original airing, and earning an impressive 5.0 TVR rating 

24th September, 2024: This year, Star Pravah ushered in Ganpati with unmatched enthusiasm and grandeur, hosting the Star Pravah Parivaar Ganeshutsav with the theme Khajina Bappachi Goshitcha, meaning "the treasure of Ganpati Bappa's stories."

The event was a resounding success, drawing in a whopping 1.5 crore viewers during its original airing, and earning an impressive 5.0 TVR rating. This marks the largest Ganpati celebration aired over the past two years, setting a new benchmark for televised events in the state. 

The event brought together families from all over Maharashtra in a tribute to the beloved deity, offering them an immersive cultural and devotional experience. Nirmati Sawant, renowned for her storytelling prowess, was appointed as the scout guiding children through seven enchanting stories of Lord Ganesh, many of which have never been told before. The show highlighted the richness of these narratives, creating a deep connection between tradition and the audience. Adding to the celebratory mood were stunning performances by the entire Star Pravah family, featuring spectacular acts by popular artists from the channel’s flagship shows.  

From heartfelt devotion to unforgettable performances, Star Pravah Parivaar Ganeshutsav 2024 was a celebration like no other, illuminating the stage with joy, faith, and the timeless stories of Lord Ganesh.

Show me everything from anytime

IPL 7: GECs gain ground with fragmented viewership

Ajit Mohan, Digital Head, STAR India shared, “The viewership on Starsports.com has gone to 1.6 million per day from 1 million when the tournament started. There has been a 40 per cent increase in traffic. There has been a robust fragmentation of viewers on broadcast as people do not have time to watch full matches. The election fever has not affected digital viewership.”

India to become a Kabaddi nation with Pro-Kabaddi League, this July

Star India COO Sanjay Gupta said, “Our association with Kabaddi is in line with our stated objective of transforming the sports landscape and enabling the growth of a multi-sport culture in India. Pro Kabaddi will build an ecosystem that can potentially take this game to the next level. We plan to offer an immersive and engaging experience for the Kabaddi viewers.”

First 100 crore blockbuster of 2014, Salman Khan’s Jai Ho to premiere on Star Gold

Announcing the premiere, Hemal Jhaveri, Executive Vice President, Star Gold said, “Salman Khan not only enjoys enormous success at the box office, but also on television. In fact, the premiere of Bodyguard on Star Gold ranks as one of the highest rated premieres on a Hindi movie channel. The audiences have always acknowledged our efforts towards providing them the best of Bollywood. With the premiere of Jai Ho, Star Gold once again reiterates its promise of bringing the latest and biggest Bollywood premieres on TV”

Imagine more
Id: 12467